The best Black Friday beauty deals in the UK, from LED face masks to hair dryers

As the nights draw in and the weather gets colder, there’s nothing quite like a bargain to lift your spirits. Regular beauty buys can be a drain on the bank account, so we’ve tracked down the best Black Friday beauty deals on the hair care, skincare and beauty tech we’ve tested and recommended in the Filter over the past year. We’ve also rounded up the best site-wide deals so you can save on your own favourite products.

Of course, Black Friday is rocket fuel for overconsumption and overspending on beauty products is terrible for the planet. My advice? Don’t buy anything unless you’ve already had your eye on it for a while, and always take five to figure out what you really need before diving into shopping. If you aren’t sure about a purchase, remember that Boxing Day sales are just around the corner.

Our very own Filter deputy editor, Monica Horridge, once brought 20 lipsticks in “weird shades of pink” during a Black Friday sale, so she’d be the first to warn you to exercise caution.

But if you want to upgrade your beauty routine or need a failsafe beauty gift for a loved one, I’ve trawled the virtual shelves for bumper beauty savings. Below, you’ll find the best savings on products recommended by the beauty boffins at the Filter.

You can also explore our pick of the best early Black Friday deals on Filter tried-and-tested products

How we selected these Black Friday beauty deals

At the Filter, we’ve tested hundreds of beauty products in 2025 alone. Beyond that, our experts have made a living trialling the latest and greatest in skincare, hair care and makeup. The deals on this page represent the top performers in every category.

But that isn’t the end of the story. Each saving we recommend has been measured against the product’s long-term average price. This weeded out instances where retailers temporarily increased the price of an item shortly before Black Friday to artificially inflate the discount they offer. A scarily common practice used to mislead consumers during sales events.

One of the best tools we use for checking this is the free Camelizer browser extension, which unveils the price history of any Amazon listing. I’ve been covering Black Friday sales for the past four years, and have uncovered hundreds – if not thousands – of dud deals using this method.

Below, we’ve hand-picked the biggest legitimate savings on beauty products that our beauty experts love, recommend and use in their own beauty routines. We’ve also included a list of the best site-wide sales we’ve seen. Some Black Friday deals won’t start until the day itself, which falls on 28 November, but many deals go live long before then. If you can’t find the beauty bargains you’re looking for now, check back on the big day.

The best Black Friday beauty deals for 2025

A LED face mask for all skin types

Shark Cryoglow face mask, £264 (was £299)

Light therapy is the beauty tech purchase of the moment, and I tested an absurd number of LED face masks earlier this year. The Shark Cryoglow was an easy recommendation, with foolproof treatment options to treat blemishes, reduce redness and improve fine lines. As someone who gets hormonal acne, I’ve continued to use the mask’s blemish control setting every evening since my tests, and it’s helped to keep my skin looking calmer and healthier year-round.

Anti-ageing red light mask

CurrentBody bundle, £543.99 (was £758)

Of the masks I’ve tested, the CurrentBody is the best for anti-ageing by far. It has unmatched facial coverage, incredibly comfortable straps, and red, near infrared and deep near infrared lights to give the most powerful anti-ageing, repairing results. You can pick up the mask on its own for £349 in the sales, or you can also get this bundle that throws in CurrentBody’s neck and decollette mask to help treat a wider area. The neck is often the first place to show signs of ageing, so treating both areas can be beneficial, as long as you’re willing to embrace the RoboCop look during treatments.

Gentle repairing moisturiser

Illiyoon Ceramide cream, £13.99 (was £19.99)

It’s hard to recommend deals on specific skincare products – everyone’s needs differ – but this winter skin saviour from Korean skincare brand Illiyoon is such brilliant value I couldn’t resist talking about it. You may not have come across this cream before, but if you suffer from dry, tight or irritated skin in the winter as the cold air strips your skin of moisture, this is a foolproof fix. It’s fragrance free and packed with ceramides to gently nurse very dry skin back to health without irritation. I prefer using the cream at night, where it can work its barrier-repairing magic without disruption. It’s hard to go wrong at this price, either.

IPL hair removal for all skin and hair types

Silk’n 7 IPL, from £297.50 (was £499)

I might have just settled back into wooly mammoth season, but if you like to keep yourself hair-free year round, an IPL is a brilliant investment. In her IPL showdown earlier this year, Lise Smith recommended the Silk’n 7 IPL for anyone who wants more personalised treatment. Many IPLs can only treat darker hairs on lighter skin tones, but this device has a skin colour sensor that tweaks the treatment based on your colouring for more effective results. Lise says it’s, “good value if you have a skin/hair colour combination that the other products on our list can’t handle” –especially true now that it’s even cheaper.

All-singing, all-dancing epilator

Braun Silk Epil 9 Flex Skin Spa, £139.99 (avg £225.21)

Don’t tell anyone I said this, but I’m way too much of a wimp to epilate all the time. If you’re made of stronger stuff than I am, the Braun Silk Epil 9 Flex is one of the most comfortable, intuitive epilators to use – and that’s according to my mother who has been epilating for more than a decade. When she tested this epilator, she assured me its flexible head was a solid upgrade from epilators of old. This bargain set comes with eight extra attachments including an electric shaver, a neat little trimmer, exfoliation brush, and massage pad thrown in.

Our favourite hair straighteners

GHD Platinum Plus Straighteners, £164 (was £229)

Product reviewer Lise Smith has been taming her curly hair with hair straighteners for decades, and the GHD Platinum Plus straighteners have been her top recommendation for seven years running. Not only do they look gorgeous on a vanity table, they heat up blisteringly quickly and have her hair fully styled – pin straight – in minutes.

Budget hair dryer

Babyliss Hydro Fusion, £27 (was £60)

This affordable hair dryer isn’t the fastest money can buy, but it’s super lightweight and its glossy, frizz-free results rivalled some of its pricier competition. With three heat settings, two speed settings, a concentrator nozzle and a diffuser, it’s easily the best budget-friendly hair dryer you can buy – this sale brings its price down to the cheapest it’s ever been.

Wet to dry multistyler

Shark Flexstyle, £169 (was £269.99)

Shark has released a few upgraded versions of its Flex multistylers over the past few years, but the original Flexstyle still holds up. If you’re hunting for a tool that can dry and style your hair quickly, without causing heat damage, this is a pretty safe bet. Its range of smoothing brushes are foolproof to use and perfect for quick styling on busy mornings. Conversely, its curling barrels are a little trickier to master – although with a bit of practice, they produce nice soft curls that will last all day if you use the right hair products. It’s well worth buying at this price.

Budget multistyler

Revlon 5-in-1 styler, £40 (was £80)

If you don’t have hundreds saved up to buy a multi styler from Shark or Dyson, the Revlon 5-in-1 styler is a fabulous budget-friendly alternative. It comes with a hair dryer nozzle, a paddle brush, a round brush, and an oval brush for straightforward at-home blow dries. In place of a fancy automatic-wrapping barrel, it has a ceramic-coated vented curling tong, which produced surprisingly good results in my tests. A lovely timesaver for a brilliant price.

Speedy hair waver

Beauty Works Jumbo Waver, £49 (was £70)

Sleek, glossy waves never go out of style, and they’re easy to achieve using the Beauty Works Jumbo Waver, which is currently £21 off. When I tested this waver, its ceramic-coated barrels effortlessly tackled large sections of my hair, making styling super quick. Thanks to its very wide temperature range of 80-220C, it’s suitable for all hair types too. The only downside is that its big barrels make it quite top-heavy, so it can cause wrist strain if you’re using it for long periods (that’s unlikely to happen, though, since it’s so fast to use).

Versatile hair straighteners

Cloud Nine Contouring Iron Pro, £199 (was £299)

For a long time, I struggled to create curls using a straightener. The Contouring Iron Pro is Cloud Nine’s nifty solution to this problem, offering up curved plates that make achieving a perfect curl easier. Paired with the straightener’s vibrating ‘revive’ mode, the heated plates glide effortlessly over the strand, whether you’re twisting and turning the iron to make waves and curls, or you’re creating a straight look. It’s a versatile two-in-one tool that’s perfect for travel, and it feels high-end. It’s currently £100 off.

Shine-boosting hair mask

Gisou hair mask, £29.25 (was £39)

This hair mask is one of my top recommendations this year, across any category. I’m constantly testing hot styling tools, which means my hair is always being put through the wringer. Thankfully, this gorgeous-smelling honey hair mask from Gisou helped nurse my dry strands back to health, adding a glossy shine that lasted. It’s one of the few beauty products I’ll be running back to repurchase, so thank goodness it’s discounted.

Do-it-all mascara

Maybelline Lash Sensational Sky High Mascara, £6.59 (avg £7.90)

When Sabine Wiesel tested the Maybelline Lash Sensational Sky High mascara, she was impressed by its ability to check all the boxes. In her own words, it delivered “length, volume and a separated, fanned-out effect”. You couldn’t ask for much more from a mascara, especially considering it also comes in nine different shades, with a waterproof black. Now’s a good time to try it, as you can bag a cheeky saving.

An entry-level beauty Advent calendar

Photograph: Sarah Matthews/The Guardian

W7 Beauty Blast Advent Calendar, £16.95 (was £19.99)

December is approaching at an alarming rate and if you haven’t yet bought yourself a beauty Advent calendar – or you didn’t realise they could be this affordable – now’s the time to strike. This entry-level calendar is filled with full-size lip liners and mini versions of W7’s bestsellers. So, whether you need a little daily pick-me-up or want to treat your teenager to their first beauty Advent calendar without remortgaging the house, this is a great option.

Best smoothing body moisturiser

Ameliorate Transforming body lotion, £4.50 (was £11.97)

I tested this moisturiser, alongside 19 others earlier this year and named this my top smoothing pick. If you suffer from rough, bumpy skin, this gently exfoliating and softening cream helps to quickly smooth texture all over the body. It’s gentle enough to use on sensitive skin and delivered some of the longest lasting hydration of any option I tested.

The beauty brands with the best Black Friday sales

Aromatherapy Associates: 30% off site wide using code BF30

NEOM Wellbeing: 25% off site wide

The Ordinary: 23% off everything during ‘Slowvember sale’

UpCircle: 25% off everything

Wild: 30% off everything

Glossier: 25% off everything and 30% off orders of £100+

Philip Kingsley: 30% off everything

Lookfantastic: up to 30% off with code SAVE